Cookie Policy

Effective Date: May 19, 2026

Last Updated: May 19, 2026

1. Introduction

This Cookie Policy explains how Local SEO USA ("we," "us," or "our") uses cookies and similar tracking technologies when you visit our website at local-seo-usa.com (the "Website"). This Policy describes what cookies are, which types of cookies we use, why we use them, and how you can manage or disable them.

This Cookie Policy should be read together with our Privacy Policy, which provides additional information about how we collect, use, and protect your personal information. By continuing to use our Website, you acknowledge the use of cookies as described in this Policy.

We respect the privacy rights of all visitors and are committed to transparency about how we collect and use data on our Website.

2. What Are Cookies?

Cookies are small text files placed on your computer, smartphone, or other device when you visit a website. They are widely used to make websites function properly, improve performance, and provide information to the website owner about how users interact with their site.

Cookies are set by either the website you are visiting (first-party cookies) or by third-party services that the website uses (third-party cookies). Cookies can be either session cookies - which are deleted when you close your browser - or persistent cookies, which remain on your device for a defined period or until you delete them.

In addition to cookies, we may use similar technologies such as web beacons, pixel tags, and local storage to collect information about how you interact with our Website. For the purposes of this Policy, all such technologies are collectively referred to as "cookies."

3. Types of Cookies We Use

We use the following categories of cookies on our Website:

3.1 Strictly Necessary Cookies

These cookies are essential for the Website to function correctly and cannot be disabled. They do not require your consent because they serve purely technical purposes, such as enabling navigation, maintaining your session, supporting security features, and ensuring the Website loads properly. Without these cookies, the Website or parts of it would not operate as intended.

Examples of what these cookies do:

• Maintain your browsing session across pages
• Remember security settings and login state (if applicable)
• Enable contact forms and other interactive features
• Support page load balancing and server stability

3.2 Analytics and Performance Cookies

These cookies collect information about how visitors use our Website - which pages are visited most frequently, how long users spend on each page, where traffic comes from, and whether users encounter any errors. The data collected is aggregated and anonymized and is used to help us understand and improve Website performance.

We use Google Analytics 4 for this purpose. Google Analytics may collect information about your device, browser, and approximate geographic location (at city or region level) through cookies. For more information about how Google uses this data, visit: google.com/policies/privacy/partners.

These cookies are non-essential and are only placed on your device with your consent, where such consent is required under applicable law.

3.3 Functional Cookies

Functional cookies allow the Website to remember choices you make - such as your language preference, region, or display settings - and provide enhanced, personalized features. These cookies may be set by us or by third-party services whose features appear on our Website.

These cookies are non-essential and are only active where you have provided consent, or where otherwise permitted under applicable law.

3.4 Marketing and Advertising Cookies

Marketing cookies track your activity across websites to help advertisers deliver more relevant advertising. They may be used by third-party advertising networks to build a profile of your interests and show you targeted ads on other sites after you visit ours.

We may use tools such as Google Ads conversion tracking or similar platforms that set cookies to measure the effectiveness of our advertising campaigns and to deliver relevant content to users who have previously interacted with our Website.

These cookies are non-essential and require your explicit consent under applicable law before they are activated.

4. Cookie Inventory Table

The table below describes the primary cookies currently in use on our Website. This list may be updated as our use of cookies changes.

Cookie Name	Category	Provider	Purpose	Duration
_ga	Analytics	Google	Distinguishes unique users via a random ID	2 years
_ga_[ID]	Analytics	Google	Maintains session state for Google Analytics	2 years
_gid	Analytics	Google	Distinguishes users (expires quickly)	24 hours
_gat	Analytics	Google	Throttles request rate to Google Analytics	1 minute
PHPSESSID	Necessary	Local SEO USA	Maintains user session during website visit	Session
cookieconsent	Necessary	Local SEO USA	Stores your cookie consent preference	1 year
_gcl_au	Marketing	Google Ads	Measures ad campaign conversion efficiency	90 days

Note: Run a full cookie audit using Semrush Site Audit, Screaming Frog, or CookieBot Scanner before publishing and update this table with all active cookies.

5. Third-Party Cookies and Services

Our Website may include content, tools, and integrations provided by third parties that set their own cookies on your device. These third-party cookies are governed by the privacy policies of the respective providers, not by this Cookie Policy.

Third-party services that may set cookies on our Website include:

• Google Analytics - for website usage statistics (policies.google.com/privacy)
• Google Ads - for advertising campaign measurement (policies.google.com/privacy)

[Additional third-party tools should be listed here as they are added to the Website.]

We do not have direct control over the cookies set by third-party providers. We recommend reviewing the privacy policies of each third-party service listed above for full details on their data practices.

6. How to Manage and Control Cookies

You have several options for managing cookies on our Website and your browser.

6.1 Cookie Consent Banner

When you first visit our Website, you will be presented with a cookie consent notice that allows you to accept or decline non-essential cookies by category. You can change your preferences at any time by clicking the [Cookie Settings] link in the footer of our Website.

6.2 Browser Settings

Most web browsers allow you to manage cookies through their settings. You can typically configure your browser to refuse all cookies, accept only certain types, or alert you when a cookie is being set. The process varies by browser:

• Google Chrome: Settings > Privacy and Security > Cookies and Other Site Data
• Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Manage Website Data
• Microsoft Edge: Settings > Privacy, Search, and Services

Please note that disabling certain cookies may affect the functionality of our Website and limit your ability to use some features.

6.3 Opt-Out of Google Analytics

You can prevent Google Analytics from collecting data about your visits to our Website by installing the Google Analytics Opt-Out Browser Add-on, available at: tools.google.com/dlpage/gaoptout.

6.4 Global Privacy Control (GPC)

We recognize and honor Global Privacy Control (GPC) signals from your browser. If your browser sends a GPC signal indicating you do not want your personal data sold or shared, we will treat that signal as a valid opt-out request under applicable U.S. state privacy laws, including the California Privacy Rights Act (CPRA).

7. Your Rights Under Applicable Law

Depending on your location and the applicable privacy law, you may have specific rights regarding cookies and the personal data they collect.

7.1 California Residents (CCPA/CPRA)

If you are a California resident, you have the right to:

• Know what personal information is collected through cookies and how it is used or shared
• Opt out of the sale or sharing of your personal information collected through cookies
• Request deletion of personal information collected through cookies
• Non-discrimination for exercising your privacy rights

To opt out of the sale or sharing of your personal information, click: [Do Not Sell or Share My Personal Information] or adjust your preferences using the [Cookie Settings] link in our Website footer.

To submit a deletion or access request, contact us at: info@local-seo-usa.com

7.2 Visitors from the European Union and United Kingdom

If you are located in the EU or UK, we operate under an opt-in consent model for non-essential cookies, consistent with GDPR and the UK equivalent. Non-essential cookies will not be activated until you provide explicit consent through our cookie banner. You may withdraw your consent at any time by updating your preferences via the [Cookie Settings] link.

7.3 Other U.S. State Residents

Residents of states with comprehensive privacy laws (including but not limited to Colorado, Connecticut, Virginia, Texas, and Oregon) may have rights similar to California residents with respect to opt-out of data sharing. We honor recognized opt-out mechanisms, including GPC signals, in accordance with applicable state law.

8. Data Retention

Cookie data is retained for the duration specified in the Cookie Inventory Table in Section 4, or until you delete cookies from your browser, whichever comes first.

Aggregated analytics data may be retained for longer periods to support Website improvement and performance analysis, but is not linked to individual identifiable users once anonymized.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our use of cookies, applicable law, or third-party services. When we make material changes, we will update the "Last Updated" date at the top of this page.

We encourage you to review this Policy periodically. Continued use of the Website after the posting of an updated Policy constitutes your acknowledgment of the changes.

10. Contact Us

If you have questions about this Cookie Policy or wish to exercise your privacy rights, please contact:

Local SEO USA
Email: info@local-seo-usa.com
Address: New York, NY, USA

For California-specific requests, you may also use our online request form at: /contact/